So happy to see you here!
Media has acquired a value over the last few years. If you have landed here it’s because you are interested in generating profitable, real-time decisions about your subscribers to optimize advertising revenue by improving your forecasting ability.
MEDIA SECTOR IN NUMBERS
1
%
Tv advertising campaings budget
1
%
Press advertising campaings budget
1
%
Digital platforms advertising revenue increase
SUCCESS STORIES
Slide Mediaset aquí
I am item content. Click edit button to change this text. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo.
I am item content. Click edit button to change this text. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo.
I am item content. Click edit button to change this text. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo.
MEDIA CHALLENGES
PREDICTION
- ▶ Prediction Accuracy increase
- ▶ Forecasting capability improvement
- ▶ Analyse the data
OPTMIZATION
- ▶ (Re)targeting
- ▶ Changes in consumption patterns
- ▶ Real impact and quick time reports
PERSONALIZATION
- ▶ Identification of emerging customer segments to bring the message closer to their specific needs
- ▶ Revitalization of the advertising message, changing quantity for quality
- ▶ Creating the right content for profitable audiences
- ▶ Diversify advertising portfolio
ABOUT US
Since 1976, SAS has given organisations around the world the power to explore new opportunities, using a range of innovative software and services.
SAS® Visual Analytics
SAS® Visual Forecasting
