successful
stories
01
OMNICHANNEL MARKETING CAMPAIGN MANAGEMENT AND REAL-TIME RECOMMENDATIONS
THE PROBLEM
Technological collaboration optimises the digital transformation of a large Spanish bank and increases its digital sales by 35%
Innova-tsn worked with a large Spanish bank on its digital transformation plan, aimed at advancing the digitisation of processes and optimising customer relations.
THE SOLUTION
We designed a solution based on a centralised repository of customised actions that include real-time recommendations and are delivered across all channels, including the web, email, remote managers and more.
The project contributed to the increase of digital sales from 7% to 35% in 5 years thanks to a solution that serves over 500,000 real-time sales actions daily.
THE FIGURES
Digital sales in 5 years
Daily sales actions
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